A friend sent me this article from American Thinker:
Coca Cola Abandons American Ideas
By Eileen F. Toplansky
Now that we have entered the new world of diversity, inclusion and equity, the acronym DIE aptly applies. While schools have long been involved in these activities, businesses have now voluntarily adopted or been forced to accept this left-wing ideology as well.
Consequently, Coca-Cola has sent out notices to law firms demanding that the company will “require diversity among law firms who bill it for work in the United States and reduce payments if they do not comply.”…
In essence, “Coke said it will require quarterly reporting about the makeup of legal teams that do work for it and self identify as American Indian, Alaska Native, Asian, Black, women, Hispanic/Latinx, LGBTQ, Native Hawaiian, Pacific Islander or persons with disabilities. For those working on new matters for Coke, ‘at least 30 percent of each of billed associate and partner time will be from diverse attorneys, and of such amounts at least half will be from Black attorneys.'”
It said the percentages, which are roughly equal to those of the U.S. population overall, will be adjusted over time to eventually hit at least 50 percent of billed time coming from diverse attorneys, with half from Black attorneys.
Firms that fail to meet the targets will be docked 30 percent of their fees, and those who continue to come up short may no longer be considered for Coke work…
I would hope that Americans decide that Coca-Cola is no longer their choice of drink. I would request that these now-designated groups perceive that they are being held to the soft bigotry of low expectations. That to gain a foothold because of something they had no control over such as their race is an abiding insult that lowers self-esteem and pride and worth.
Of course, what bothers me is not “the soft bigotry of low expectations” but the blatant discrimination against white people. Moaning about “soft bigotry of low expectations” is just another way of saying, “We don’t have the courage to take a stand against anti-white discrimination; instead, we’ll pretend that it’s anti-black discrimination.”
We can agree that Americans should stop patronizing Coca-Cola, or any of its subsidiaries. Here’s a list of its subsidiaries from their website:
- AdeS soy-based beverages
- Ayataka green tea
- Ciel water
- Costa Coffee
- Dasani waters
- Del Valle juices and nectars
- Fuze Tea
- Georgia coffee
- Gold Peak teas and coffees
- Honest Tea
- innocent smoothies and juices
- Minute Maid juices
- Powerade sports drinks
- Simply juices
- Topo Chico
I happen to enjoy soda, but I haven’t purchased Coca-Cola, or Pepsi, for a long time. Instead, I drink Zevia Soda. It looks like Zevia partners with Disney, but is independently owned. Zevia has no calories, no coloring, and no corn-syrup. For sweeteners, they use Stevia extract. I think it tastes very good, and it definitely quenches my thirst.
There is a catch: Many people are addicted to corn-syrup. If you suffer from such an addiction, then it will take some time to get used to Zevia as a substitute; initially, you’ll feel like something is missing.
Where can you purchase Zevia?:
You can buy Zevia directly from our online shop! Zevia is also available at leading retailers throughout the US and Canada including Whole Foods, Safeway, Kroger, Super Target, Sprouts, Amazon and loads of natural food and grocery stores. You can find Zevia near you by using our store locator and even search by specific flavor.