“I Wasn’t Aware That You’re a Person of Color”

Any time there’s an incident of blatant “racism” from a white person, the Corporate Media creatures rejoice, and cherish it like a fine pearl. They’ll highlight it on The News for days or even weeks.

Thus we find MSN featuring a story titled “I wasn’t aware that you’re a person of color.” They’ve been running the story for a few days now.

Reading the included text, from the white customer, I get the distinct impression that the customer either has mental issues, or is trying to make a political point. Either way, she’s rude:

“Can you please cancel my order? Unfortunately, I wasn’t aware that you’re a person of color and I just don’t like to support small business[es] that do not [align] with my version of support. Before you start and go on a race tyrant please be aware it [is] called my preference […] Because we are all aware of how you people like to act when things do not go your way.”

Translation: The customer wants to support white-owned businesses, and was disappointed to discover that this was not a white-owned business. In this post, I’m conceding that the customer was out of line in making the comments she did. Whether your goal is to support black-owned business, white-owned businesses or Jewish-owned businesses, it’s not nice to go back and request a refund when it turns out the owner is not of your favored ethnicity. It’s also uncalled for to demean the owner’s ethnicity or race in the way this customer did.

Now that we’ve gotten that out of the way, the main objection seems to be that the customer prefers to avoid giving his business to “people of color.” In other words, she wants to support white-owned businesses, and there’s nothing wrong with that.

What happens when those who want to support black-owned businesses find out the business in question is actually owned by a white person?

Noooooo! Some Of Your Favorite Black-Owned Hair Brands Aren’t Black-Owned

But what’s making us travel even deeper into a different dimension is, apparently, some of your favorite “Black-owned” hair brands are not really black-owned, leaving many sistas confused, like myself, lost and feeling bamboozled.

See, it all started on June 7, when BeautyBossLab posted this comprehensive list, ruffling many of feathers. Take a look…

Then, days later, Black Twitter started popping off with “The Owner   The product” tweets to remind us that not even Blue Magic, Cantu or African Pride is ours!

People Are Shocked These Brands Aren’t Actually Black-Owned

Some expectations have been shattered for people who advocate supporting Black-owned businesses after social media revealed certain brands aren’t wholly owned by Black people.

SheaMoisture was one of the first to start trending on Twitter when it was revealed that the personal care brand was no longer Black-owned. The brand was initially started in Harlem in the early 1990s by Richelieu Dennis and Nyema Tubman, who are Black.

Anger at white woman running black-owned business Instagram

PEOPLE are furious after the creator of a Instagram page promoting black-owned businesses turned out to be white.

The owner of Independent Black Businesses apologised for “being unclear” as she revealed herself as Helen, a white woman, after being accused of digital blackface by people online.

The Brighton and Hove social media page which “celebrates indie black business” was started in June this year and has been asking for money through PayPal and Patreon.

With all of Corporate America, government and the media promoting black-owned businesses, fair-minded people should strive to support white-owned businesses – at least small, family-owned businesses. We should support David in his competition against Goliath. This is the moral thing to do, and we should do so without any disrespect toward non-white business owners.

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2 Responses to “I Wasn’t Aware That You’re a Person of Color”

  1. Lon Spector says:

    MOTOWN started as a completely black owned business. Barry Gordy owned it.
    Many black artists achieved super success then “deserted” MOTOWN for
    establisged white owned companies.
    MOTOWN still exists but has many branch divisions some of which hired and
    employed white artists. For companies to succeed they can’t just cater to one
    race. Even the Apollo theater in N.Y.C. had the occasional white act.
    And the original MOTOWN records were backed up by some white musicians.

    • Leonard Chess says:

      Gordy also did like so many POC have done to their employees; Screw Them Over. Literally in the case of Miss Diana and her unofficial offspring. In the real world, BMWs (Black Men Working) might not mind black colleagues and co-workers, but they sure as heck want those White Anglo-Saxon Protestant bosses to sign the paycheck. All that Solidarity falls apart when the check bounces. There were plenty of paddies working with Motown. They even had a lily white singers such as Debbie Dean, Chris Clark, Kiki Dee and The Valadiers. And we shouldn’t forget that favorite of Boomer rock collections Rare Earth.
      Motown had plenty of talent to exploit, and exploit them like dogs they did. Just ask Brenda Holloway.. or if she had lived past 32, Florence Ballard.

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